Technology Today, #21: Social Media in Academia
Posted on 21. May, 2010
Categories: Social Media, Technology Today
Today’s topic is social media for educational institutions. I’m joined by two distinguished folks:
- Jim Harris, the blogger in chief of Obsessive Compulsive Data Quality. Jim writes and speaks extensively on social media
- Andrew Gossen is the Senior Director for Social Media Strategy, Alumni Affairs & Development at Cornell University
In this 32 minute podcast, we talk about many topics, including the following:
- Social media ROI
- The cost of not doing social media
- The role of the community manager
- Quality content vs. plain old content
To listen to the podcast, click here or visit iTunes.
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